About us

Company History

 

Chapelhouse Motor Company is a family run business and now a household name in the North West. It was originally started by local owner Nicholas Coen back in 1989, from the then Proton franchise on Dentons Green Lane, St. Helens and has developed into the group it is today.

Since then, Chapelhouse has enjoyed continued growth as more and more local customers have enjoyed the “Chapelhouse Experience” and recommended us to their friends and family. Many of our customers are now driving their fifth or even sixth vehicle purchased from us.

The Dentons Green Lane site enjoyed continued growth but was later sold following the acquisition of the town centre site at Canal Street, conveniently located directly opposite the cinema. This larger site is the new home of St. Helens Suzuki, Peugeot & Citroen and features a complete parts, service & sales facility along with over 120 quality used cars.

2002 also saw the acquisition of “Greenfens” in Ainsdale, Southport, which after significant refurbishment became Chapelhouse Citroen. The full Citroen range is on display in the showroom at Ainsdale and this is complemented outside by a fantastic selection of quality used Citroen cars & vans. In addition, the site also houses a complete parts, service & sales facility featuring a custom built seven bay workshop.

In 2005, Chapelhouse further branched out by purchasing part of the H.L. Gorner Mercedez Benz site at Warrington. This dealership is in the primarily motor trade area of the town located on Milner Street, just off the A57. The site is host to Chapelhouse’s third Suzuki franchise as well as the groups’ first Kia franchise.

2006 saw the acquisition of West Coast Saab & Hyundai located alongside Chapelhouse Citroen on Liverpool Road, Ainsdale. The Peugeot brand was quickly added to the lineup at Ainsdale, offering customers a fantastic selection of brands all on the one single site.  The Ainsdale site relationship with Saab spans well over 40 years and Chapelhouse have committed to continue this link by remaining an official “Saab Authorised Repairer.”  The team at Ainsdale have over a century of combined experience of working with the Saab brand and will continue to offer the complete range of aftersales facilities to local Saab owners.

2007 saw the introduction of a further two brands to the Ainsdale site at Southport. First to arrive was Fiat, famed for producing lifestyle focused vehicles and who have been notably absent from Southport for a number of years now.

Next came Suzuki, the groups fourth Suzuki franchise. Which is housed just down the road from the main Ainsdale site in the former Carlton Suzuki Garage dealership. Hyundai has also joined Suzuki on this site to enable the existing Ainsdale site to be further developed and offer customers an even greater selection of new and quality used cars.

In 2009 Chapelhouse re-introduced the Peugeot Brand to Warrington having purchased the Halls Motor site in Folly Lane which had serviced the areas Peugeot Needs for over 30 years

Our buying power as an established group, coupled with the peace of mind associated with dealing with a major player in vehicle retailing, service, repairs & replacement parts stands for a significant value to local vehicle owners who may be undecided about which make and model to choose. When making that all important buying decision, our multi franchise sites enable the sales team to offer valuable advice and test drives across multiple brands, making comparison and selection easy and with over 500 used vehicles in stock and a full range of franchise options including Citroen, Hyundai, Kia, Peugeot, Fiat and Suzuki have all chosen Chapelhouse.

We look forward to seeing you soon at Chapelhouse - The Home of A Great Deal!

 

Mission Statement

 

It is the policy of "Chapel House” to continually improve levels of Customer Satisfaction and Loyalty and to Treat Customers Fairly by providing products and services, which fully meet the initial and continuing needs and expectations of all our customers. In order to achieve this the company has adopted a Quality system that ensures the effectiveness and continual improvement of the business.

 

The objectives of this policy are achieved through the implementation and adherence to established documented procedures and audits. Treating Customers Fairly is central to this quality system which is supported and endorsed by not only the Senior Management but every employee within the company and is a reflection of our desire to provide our customers with the highest standards possible in Customer Care.

What we are:

• Professional
• Trustworthy
• Polite
• Friendly
• Enthusiastic
• Honest & Open

“We are committed to developing long term quality relationships with staff & customers and giving excellent customer service thus ensuring customer satisfaction and retention.”

What we do:

• Create the best possible atmosphere in which to purchase & service cars
• Provide secure, satisfying employment
• Ensure instant customer delight at all times
• We are responsible for every aspect of the business
• By delivering a quality service we enhance the profitability of the business

How we do it:

• We greet everyone with a prompt, polite and friendly manner
• We answer the phone within five rings
• We take care and pride in our personal appearance
• We take care and pride in the presentation of our products